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My ironclad rule during a volatile market

Darryl Rosen • May 21, 2022

The first time they ask, I push back. The second time, I follow their wishes even if I don't agree!

I have a rule. When a client asks me to sell during a volatile market, the first time they ask, I push back. The second time, I follow their wishes even if I don't agree.

I don’t get many, but I did get a few second calls this week.

Since things are so choppy, I’d like to share a few thoughts.

You aren’t “losing money” until you do something that causes you to lose money. Like selling. Said another way, losses are unrealized, until you realize them.

Before making moves in this climate, look at your big picture. Not the big picture. YOUR picture.

Most of my clients have moderate portfolios and principal protected investments. What they see on the TV (fear and hysteria) is not what’s happening in their portfolios.

Are their account balances decreasing? Of course. But not like the overall market.

This is unpleasant, but it’s not gonna change their financial future.

And speaking of the TV, or your mobile or wherever you see the market carnage unfolding before your very eyes.

TURN IT OFF.

I just heard for the 40th time since yesterday that the S&P is nearing a Bear Market. Most people 1) have no idea what that means and 2) are too busy living their lives to understand how that salacious headline affects them.

Spoiler alert: It really doesn’t

If you have cash, use it at some point. (Can the market go lower, of course, but you got to get in at some point)

Keep contributing to your 401Ks. Entry points are more appealing right now!

And last, but not least, If you are invested, stay invested.

This chart clearly shows how overall returns are affected when you miss the big days. And they are coming.

They always do.

You can look at any period of time and staying invested always wins. The time to get out has long since passed, and even if you got that right, you gotta be right again on when to reenter.

Look, it’s hard right now. It’s much easier to manage money when it’s increasing - ya feel? But I’m buying because events like this DO NOT last forever and at some point I’ll be happy I did.

I hope. KIDDING

Stay calm and Thanks for reading!

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Investment advisory services offered through Brookstone Capital Management, LLC (BCM), a registered investment advisor. BCM and Rose Advisory Group are independent of each other. Insurance products and services are not offered through BCM but are offered and sold through individually licensed and appointed agents. The content of this website is provided for informational purposes only and is not a solicitation or recommendation of any investment strategy. Investments and/or investment strategies involve risk including the possible loss of principal. There is no assurance that any investment strategy will achieve its objectives. Fiduciary duty extends solely to investment advisory advice and does not extend to other activities such as insurance or broker dealer services. Advisory clients are charged a monthly fee for assets under management while insurance products pay a commission, which may result in a conflict of interest regarding compensation. Any comments regarding safe and secure investments, and guaranteed income streams refer only to fixed insurance products. They do not refer, in any way to securities or investment advisory products. Fixed Insurance and Annuity product guarantees are subject to the claims‐paying ability of the issuing company and are not offered by BCM. Index or fixed annuities are not designed for short term investments and may be subject to caps, restrictions, fees and surrender charges as described in the annuity contract.